1960s Pontiac GTO, The Judge, aluminum radiator
1964 Pontiac GTO Radiator
1965 Pontiac GTO Radiator
1966 Pontiac GTO Radiator
1967 Pontiac GTO Radiator
1968 Pontiac GTO Radiator
1969 Pontiac GTO Radiator
1970 Pontiac GTO Radiator
1971 Pontiac GTO Radiator
1972 Pontiac GTO Radiator
1973 Pontiac GTO Radiator
1974 Pontiac GTO Radiator
1975 Pontiac GTO Radiator
1976 Pontiac GTO Radiator
1977 Pontiac GTO Radiator
1978 Pontiac GTO Radiator
1979 Pontiac GTO Radiator
1980 Pontiac GTO Radiator
2004 Pontiac GTO Radiator
2005 Pontiac GTO Radiator
2006 Pontiac GTO Radiator

Pontiac GTO


The Judge by Pontiac will always be American Icon among car collectors. The GTO Judge debuted in December 1968 and offered a rear-deck spoiler, blackout grille, and decals decorated the Judge body. The GTO was the brainchild of Pontiac chief engineer, John Delorean. Street performance was something Pontiac's advertising and marketing was heavily involved in the 1960's. The Judge name was Delorean's idea that was inspired by the Ferrari 250 GTO, the successful race car.

For 1968 the GTO line included the Judge which had a redesigned body line for Pontiac design team with more curvaceous, fastback styling, and concealed headlights were a popular option. A unique feature was the body color and a endurance front bumper that was designed to absorb impact without permanent deformation at low speeds, Pontiac used this feature heavily in their advertising campaign.

Kellogg's, the cereal company, and "The Monkees", the TV show, teamed up with Pontiac in a advertising campaign to feature a guest role on one of the Monkees NBC-TV show, plus a new Pontiac GTO convertible! It was called "Kellogg's TV Screen-Stakes". The advertising featuring this Kellogg's grand prize give away is very scarce today.

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